Your Adobe Commerce & Magento Agency

What is Magento? | basecom explains

Adobe Commerce/ Magento is one of the world’s leading e-commerce technologies. In our short video, our colleague Torben Höhn, Director Business Unit Adobe Commerce/ Magento at basecom, introduces you to the system and its different editions.

Our services as an Adobe/ Magento service provider

As a longtime Magento and Adobe partner, we are glad to provide you with our experience and certified expertise. We professionally develop and optimize your online business on the basis of Adobe Commerce/ Magento in close cooperation with your company.

Your Adobe Commerce or Magento project with basecom begins with a detailed consultation and requirements analysis. We do this project analysis in joint workshops. This allows us to determine the individual requirements are associated with your e-commerce project and which additional functionalities, extensions, or software integrations are necessary.

Based on the project analysis, we create a concept that serves as the basis for the implementation of the project. In order to offer your customers not only a functional product, but an all-around positive user experience, a special focus is placed on the aspects of usability and UX engineering. Our UI team supports you in creating a modern and individual design for your store.

Finally, your e-commerce project will be implemented by our software developers. The system will be installed and set up, all necessary extensions will be integrated and external software such as PIM or ERP systems will be integrated. Based on the UI designs, the frontend is implemented using modern technologies – for example, the performance frontend Hyvä. basecom uses agile methods, such as Scrum, for project implementation. We focus on close cooperation with our customers: we work in short intervals (sprints). The results are constantly checked and optimized based on tests and feedback loops. This solution-oriented and transparent approach ensures that your e-commerce project progresses step by step and is completed quickly.

Online commerce is permanently confronted with dynamic changes and new challenges. To ensure that your e-commerce project is successful in the long term, we are happy to support you in operating and further developing your Adobe Commerce/ Magento webshop. In addition, we also take over the support, optimization and further development of existing Adobe Commerce/ Magento projects. We take care of your store, perform code audits and support you in the further development of your online store in terms of performance optimization as well as in the areas of analytics or UX engineering.

Adobe Commerce Versions & Licenses

Magento was taken over by Adobe in 2018 and subsequently incorporated into the Adobe Experience Cloud. The e-commerce system is available in the versions Adobe Commerce, Adobe Commerce Cloud and also in the license-free version Magento Open Source.

Adobe Commerce benefits from the integration into the Adobe Experience Cloud and the associated connection with the Adobe Experience Platform. In particular, companies in the B2C sector that operate complex store systems with high demands can understand and use user data better thanks to AI-supported features such as product recommendations and Live Search. Furthermore, Adobe Commerce also offers extensive B2B functionalities. Adobe’s approach with the Experience Cloud is to offer digital-first solutions for digital transformation, focusing on Customer Experience & Customer Centricity.

Magento Open Source on the one hand benefits from the further development of the software by Adobe, and on the other from the large and innovative community. The open source software allows very extensive customization and adaptation. Magento Open Source is suitable for both complex and relatively simple e-commerce projects, and is very widely used worldwide.