Headless CMS, PIM & DAM Solution with Pimcore Enterprise

- Implmentation of Pimcore Enterprise Edition PIM & DAM
- Relaunch of the website as a headless system (SPA) with Pimcore Headless Documents
- Provision of workflows for product creation and product data enrichment
- Third-Party System Integrations

Assignment
Camina & Schmid, a family-owned company specialising in high-quality fireplace systems and tiled stoves, operates a large international sales network through specialised trade partners. One of their most important sales tools is an annually published product catalog, designed using Adobe InDesign.
Previously, product data for the catalog was compiled from multiple decentralized sources, including SAP, Excel, and various data stores. This manual integration process led to inconsistencies, such as different product names across departments and duplicated data records.
As the product range expanded, so did the complexity of the data, which now includes additional elements like test reports, design drawings, and cross-references to related products. The fragmented data storage across systems made catalog production increasingly time-consuming and prone to errors, requiring extensive quality assurance efforts.
Challenge
Camina & Schmid, a family-owned company specialising in high-quality fireplace systems and tiled stoves, operates a large international sales network through specialised trade partners. One of their most important sales tools is an annually published product catalog, designed using Adobe InDesign.
Previously, product data for the catalog was compiled from multiple decentralized sources, including SAP, Excel, and various data stores. This manual integration process led to inconsistencies, such as different product names across departments and duplicated data records.
As the product range expanded, so did the complexity of the data, which now includes additional elements like test reports, design drawings, and cross-references to related products. The fragmented data storage across systems made catalog production increasingly time-consuming and prone to errors, requiring extensive quality assurance efforts.
Solution
Implementation of Pimcore PIM & DAM
The Pimcore Enterprise Edition data management platform was implemented to centralize and standardize the storage of both product data and digital assets, including images and graphics.
- Linking the PIM system to SAP
- Connecting Adobe InDesign via Easycatalog
- Provision of product data maintenance workflows
Website Relaunch as a Single Page Application
As part of the relaunch, Camina & Schmid’s website was modernized and reimplemented as a Single Page Application (SPA). This headless solution ensures that only a single HTML document is loaded and executed on the client side, meaning users do not need to reload entire pages. Instead, only the necessary content or data is dynamically refreshed.
- The website’s frontend, or presentation layer, was custom-built using the Vue.js framework.
- All data displayed on the website is delivered via an application programming interface (API) from the Pimcore system, utilizing the Enterprise Extension for Headless Documents.
- The website delivers very low loading times, providing a user experience akin to a mobile app.
- The headless approach decouples the front-end from the Pimcore backend, with the two communicating exclusively through the API. This separation enables independent development. It also supports a best-of-breed strategy, giving Camina & Schmid the flexibility to expand or replace the front-end in the future without needing to overhaul the back-end.
Conclusion
This exciting Pimcore project successfully integrated PIM, DAM, and CMS functionality within the Pimcore platform. A standout feature of the project was the implementation of the website as a Single Page Application, an innovative headless solution.

Throughout the project, communication and cooperation with basecom were built on trust, transparency, and openness. This strong partnership allowed us to overcome challenges together in a collaborative manner. We are excited to continue working with such a professional and reliable partner moving forward.
Rolf Domscheit, Head of IT, EDP & Data Management, Camina & Schmid
Impressions


The new Camina & Schmid website was developed as a Single Page Application (SPA) utilizing Pimcore Enterprise.

Wir arbeiten nun seit über einem Jahr mit basecom zusammen und sind sowohl mit der Qualität der Leistungen als auch mit der Zusammenarbeit auf Augenhöhe sehr zufrieden. Das Team von basecom hat uns in der Umsetzung unseres Onlineshops mit seiner Expertise und den durchdachten Konzeptionen absolut überzeugt. Wir freuen uns auf die weitere Zusammenarbeit.
Alexander Pholers, Projektmanager Online, Pöppelmann GmbH & Co. KG Kunststoffwerk-Werkzeugbau
Company info
Operating under the motto ‘We light the fire’, Camina & Schmid Feuerdesign und Technik GmbH & Co. KG is a family-owned company based in Bissendorf, Germany. The company specializes in producing high-quality system fireplaces, as well as heating and fireplace inserts for tiled stoves and fireplaces – all proudly ‘Made in Germany’. With approximately 190 employees, Camina & Schmid ensures top-quality craftsmanship and optimal operating temperatures for homes worldwide.

Luisa Gröninger, Director Business Unit Pimcore