Modernization without replatforming
At the heart of the Adobe Commerce Optimizer is the Composable Catalog Data Model, which makes it possible to generate various channel- and brand-specific views from a central product catalog. This allows millions of SKUs to be efficiently managed and flexibly tailored to different target groups - ideal for complex B2B or multi-brand scenarios.
- Modern storefront without replatforming
- Lightning-fast performance
- AI-supported personalization
- Content creation with GenAI
- A/B testing without developer effort
- Scalability and flexibility
With Edge Delivery Services, the storefront achieves extremely fast loading times and excellent Google Lighthouse Scores. In addition, content can be tailored precisely to customers using A/B tests and the generative AI Adobe Firefly without the need for additional development resources.
Adobe Commerce Optimizer therefore forms the perfect bridge between an existing backend infrastructure and a modern frontend with an optimized customer experience, quickly and without system changes.
